Affiliate Marketing

Analyzing Nutra, Gambling, and Finance verticals using Tyver + Undetectable

Analyzing Nutra, Gambling, and Finance verticals using Tyver + Undetectable
Analyzing Nutra, Gambling, and Finance verticals using Tyver + UndetectableAffiliate Marketing

Finding Winning Affiliate Marketing Angles: Breaking Down Nutra, Gambling, and Finance with Tyver + Undetectable

Nutra, gambling, and finance have been some of the most profitable verticals for Facebook traffic for years. There is a reason why affiliates working with these verticals have been buying accounts and proxies and using anti-detect browsers for years.

And while the number of solo affiliates and media buying teams keeps growing every year, there is still plenty of money to be made in these verticals. This means there are still plenty of "gold mines" in nutra, gambling, and finance — you just need to know how to find them.

To uncover them, we'll use the Tyver ad spy tool together with the Undetectable anti-detect browser. The search methods and techniques differ from one vertical to another, so we'll break down nutra, gambling, and finance separately. Let's get started.

How to Find Winning Angles in Nutra

The nutra vertical covers a wide range of niches, including weight loss, joint health, anti-aging, blood pressure, and many others. So the first step is to narrow down what exactly you're looking for. You can do this with keywords.

Build your search query using the niche + product format formula. For example: weight loss product. Here, weight loss is the nutra niche, while product/capsules/training specifies the type of solution you're looking for.

Let's sort the results by ad reach to bring the most-viewed ads to the top. This will help us see which angles are getting the strongest response from users.

Most of the top results feature ads in different languages built around the same message: "Just one spoonful of this before a meal, and your belly will shrink by half in just a couple of days." In other words, this angle works well: an unpleasant visual + a simple way to get rid of the problem shown in it.

It would also be useful to see which landing page the traffic is being sent to. So let's click the creative and follow the link to the landing page.

And here’s the issue: clicking the link redirects us to an Amazon page. This means the link is protected by cloaking: a technique that steers Facebook moderators and other unwanted users toward a "white page" (in this case, the Amazon homepage).

To bypass this cloaking, follow these steps:

  • Create a browser profile in Undetectable;
  • Configure a proxy for Romania and add it to this profile;
  • Launch the browser profile and paste the advertising link into it;
  • Now, the advertiser’s actual landing page will appear: revealing both the offer and the specific approach being used for the European consumer.

Now we can see the entire funnel and all the components of this top-performing angle in Europe:

  • An unpleasant, slightly shocking creative;
  • A promise to get rid of the problem shown in the creative;
  • A landing page designed to look like a reputable online store, complete with ratings and reviews, plus a money-back guarantee.

But so far, we've only seen one advertising angle. To find others, we can check the advertiser's fan page or, more specifically, the creatives launched through it. Tyver's Similar Ads feature lets us do this: scroll down the right-hand column and click any creative in this section.

The new page will show all the creatives the advertiser has run through this fan page.

If we sort the results by views, we'll see that the most-viewed creative is the one featuring a sagging belly and promising to get rid of it with just one spoonful of a "miracle" product a day. Still, it's worth adapting and testing all the angles you find from this advertiser. Some creatives you would never expect to perform well may turn out to be the ones that generate the most clicks and profit for your campaign.

Our readers can use a promo code to get 20% off their first Tyver payment. Enter Undetectable at checkout and start searching for winning combinations at a discount.

Nutra Summary

The same method we used to find weight-loss angles can be applied to other nutra niches — which is exactly what we did. Based on our research, these are the angles currently being pushed in nutra:

  • An unpleasant or even shocking visual combined with a promise to get rid of the problem;
  • A doctor explaining, alongside images of body fat, unhealthy joints, etc., that the problem can be easily solved;
  • Product packaging shown alongside before-and-after imagery: excess weight vs. a slim body, unhealthy vs. healthy joints, and similar comparisons.

Overall, not much has changed.

How to Find Angles in Gambling

Tyver has a dedicated panel for searching gambling creatives.

If you want to see which angles are being used in gambling ads overall, open the Game Type menu, select all game types, and run the search. Keep the results sorted by views, just as before.

The results show that videos featuring actual gameplay, bonuses, and bright, eye-catching visuals tend to get the most views.

How and Why Should You Filter Gambling Creatives?

A common approach in gambling campaigns works like this:

  • A landing page is designed to imitate Google Play or the App Store;
  • The gaming app is offered through this page;
  • Cloaking is used to redirect users who don't match the target audience to the actual app stores.

To find ads where affiliates use this type of funnel, filter the results by the target link's domain zone: .pw | .info | .site | .fun | .club | .space | .website | .best | .online | .icu. Alternatively, try .tk | .ga | .gq | .cf | .ml | .xyz.

Now the gambling ad results look quite different. Let's open one of the ads as an example.

As you can see, users are shown a Google Play URL, while the actual link points to a different address. However, clicking the target link redirects us to Google Play because the destination is protected by cloaking.

To analyze how the destination changes for the campaign's intended audience, we can once again use Undetectable with a browser profile configured for the relevant GEO. In this case, the same profile with a Romanian proxy can be used, since the advertiser is running the campaign across Europe, meaning Romania can be used as one of the target GEOs instead of Germany.

We can now see the Gates of Olympus offer and a page designed to look as much like Google Play as possible. It even includes ratings and reviews to make the page look more authentic, although they aren't clickable.

Gambling Summary

One thing remains unchanged: gambling creatives are all about bright visuals, fast-paced action, and rapid scene changes designed to grab the user's attention before they have time to think twice. Gameplay footage usually serves as the foundation of the ad, with cash amounts, numbers, and free spins layered on top.

More elaborate creatives may feature a short scene where someone plays the game while standing at a store checkout or an ATM and then cashes out their winnings.

How to Find Angles in the Finance Vertical

In affiliate marketing, the finance vertical usually means crypto and, less commonly, loans. For this example, we'll focus on crypto. A broad keyword like crypto is enough to start the search. However, we'll add a few filters to weed out irrelevant results:

  • Domain zone: .pw | .info | .site | .fun | .club | .space | .website | .best | .online | .icu. These domains are often used by affiliates as well as marketers selling "miracle" products that rely on impulse purchases. Alternatively, try .tk | .ga | .gq | .cf | .ml | .xyz;
  • URL fragment: utm_content. URL parameters like this are commonly used for tracking, not only by affiliates but also by successful e-commerce marketers and coaches whose campaigns can reveal valuable angles. Other options include sub, pixel, pix, ad_id, camp, and campaign.

We'll also sort the results by reach to bring the most-viewed creatives to the top.

The search results show that the following angles are commonly used in crypto ads:

  • Stacks of cash;
  • Trading bonuses;
  • A luxury house or car in the background, paired with copy about making money from crypto trading;
  • Videos showing a trading account balance going up;
  • Talking-head videos explaining how to make money from crypto trading instead of losing it;
  • A bonus credited to the user's trading account.

Conclusion

If the angles we've covered are the "fish," then Tyver and Undetectable are the fishing rod you can use to keep track of what's working right now. The core angles may not change much over time, but the ways advertisers overcome banner blindness and add a fresh twist to their creatives certainly do.

Tyver helps you spot these smaller changes so you don't have to come up with every ad concept from scratch or rely on angles that have already been used to death. Instead, you can base your ideas on real campaigns other affiliates are already running.

Our readers can use a promo code to get 20% off their first Tyver payment. Enter Undetectable at checkout and start searching for winning combinations at a discount.

Undetectable Team

Undetectable Team

Anti-detection Experts

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